CSR: Eternal Gardens Santa Rosa Team goes to Bahay Parola, Sta. Rosa, Laguna

Last March 4, 2017, the Eternal Gardens Santa Rosa Team went to Bahay Parola in Sta. Rosa City, Laguna to give joy to its young residents. Headed by their branch manager Alex Atienza, the officers and staff of the branch, together with representatives from the Eternal Gardens head office in Makati, went to Bahay Parola and hosted a short program. They also distributed gifts and treated the kids to a sumptuous lunch. This outreach program is part of the company’s celebration of its 40th year and was done in partnership with sister company Eternal Plans, Inc.

#ALegacyContinues #EternalGardens #EternalGardensAt40 

Eternal Memorial Chapel and Funeral Services inaugurated


The Eternal Memorial Chapel and Funeral Services at Eternal Gardens Santa Rosa City, Laguna had its Blessing and Inauguration on July 15, 2016.

Local government officials and other special guests joined company executives and staff in celebrating the event, which started with a Thanksgiving Mass at the site.

Leading the inauguration are (from left) Alitagtag, Batangas Mayor Anthony Francis Andal; Santa Rosa, Laguna Vice Mayor Arnold Arcillas; former Santa Teresita, Batangas Mayor Bayani Andal; Santa Rosa, Laguna Mayor Danilo Ramon Fernandez; Grace Andal (wife of Mayor Bayani Andal); Eternal Plans Inc. (EPI) Vice Chairman and CEO Antoinette Cabangon-Jacinto; Eternal Gardens Chairman and CEO D. Edgard A. Cabangon; Eterna; Gardens President and COO Numeriano B. Rodrin; EPI President Elmer M. Lorica; and Supreme Court Justice Jose P. Perez.

The Eternal Memorial Chapel and Funeral Services is owned and managed by the Andal family.

Photo by Alysa Salen

Eternal Gardens inaugurates Sta. Rosa de Lima Plaza

In keeping with its tradition of honoring holy men and women at its parks, Eternal Gardens celebrated last September 12, 2015, Saturday, the blessing and inauguration of the Sta. Rosa de Lima Plaza graced by the beautiful image of the city’s patroness at the Eternal Gardens branch in Barangay Pulong Sta. Cruz, Santa Rosa City.

Rep. Danilo Fernandez of Laguna’s first district and Santa Rosa City mayor Arlene Arcillas joined company executives, headed by Eternal Gardens chairman and chief executive officer D. Edgard A. Cabangon, in the celebration, which began with a holy mass at the park grounds in front of the new plaza, officiated by Rev. Fr. Jose P. Segudo of the Our Mother of Perpetual Help Parish.

Rev. Fr. Jose P. Segudo

After the mass, the attendees, who included some members of the sales force, officers and staff from the branch and head office, and other guests, proceeded to the plaza for the ribbon cutting, blessing, and unveiling of the  dedication and prayer markers on two sides of the plazas, also officiated by Fr. Segudo. The 14-foot statue of Sta. Rosa de Lima, who is the patroness of the City of Santa Rosa and the Philippines, was made by veteran sculptor Conrado F. Balubayan.

The ribbon cutting ceremony is led by (from left) Eternal Gardens chairman and CEO D. Edgard A. Cabangon, Santa Rosa City mayor Arlene Arcillas, Rev. Fr. Jose Segudo, and Laguna 1st District representative Danilo Fernandez

Moments after the blessing, Eternal Gardens founder and chairman emeritus Ambassador Antonio L. Cabangon Chua, who was not expected to attend the event due to an illness, surprised everyone when he arrived at the venue shortly before the brief program, to the delight of everyone. During the program, the guests of honor, as well as Ambassador Cabangon Chua, gave their special messages. Congressman Fernandez, in his brief message,  commended the Eternal Gardens management with a pun for a “job well Dan (done)” in building a plaza honoring the patroness of the city. He himself, he said, has bought a property at Eternal Gardens Santa Rosa, which is proof not only of his support for the company but also of his great trust in the products of Eternal Gardens.

Ambassador Cabangon Chua reads the prayer marker at the new Sta. Rosa de Lima Plaza

(from left) Eternal Gardens Santa Rosa branch manager Alexander Atienza, president and COO Numeriano B. Rodrin, Congressman Fernandez, Mayor Arcillas, Amb. Cabangon Chua, Mr. Cabangon, former Sta. Teresita, Batangas mayor Bayani Andal; and Eternal Gardens vice chairman Benjamin V. Ramos pose in front of the image of Sta. Rosa de Lima.

Eternal Gardens executives and staff pose with the guests of honor and members of the Santa Rosa sales force in front of the Sta. Rosa de Lima Plaza

Mayor Arcillas, meanwhile, expressed her most heartfelt gratitude to the management of Eternal Gardens for giving the people of Santa Rosa a beautiful and imposing statue of their beloved patroness. ‘The reason why the City of Santa Rosa remains peaceful, beautiful, and progressive is  we are under the guidance of Sta. Rosa de Lima,” she said, adding that the new plaza was not only built for the park but also for the people of Santa Rosa City, and that she will let her constituents know of the beautiful new plaza at the park. She also thanked Ambassador Cabangon Chua for investing in their city and helping its progress, not only with Eternal Gardens but also with the other companies under his conglomerate that have a branch in Santa Rosa.

In response, the chairman emeritus also expressed his thanks to all those who came to celebrate this new milestone for the company. He shared how Sta. Rosa de Lima has always had a place in his heart because they share the same birthday, which is August 30. “It just so happened that my mother was a devotee of San Antonio, so she named me after him,” he said. Ambassador Cabangon Chua also thanked the sales managers and agents who have always been very supportive of the company and who constantly work hard for its success.

Eternal Gardens founder Ambassador Antonio L. Cabangon Chua gives a brief message

Before the program ended, Fernandez, Arcillias, and Fr. Segudo were each presented a small statue of Sta. Rosa de Lima as a token of gratitude from the management of Eternal Gardens.

The guests of honor were given small statues of Sta. Rosa de Lima as tokens of gratitude from the management of Eternal Gardens

The special gathering was capped  by a sumptuous lunch at the park office.


(Photos by Alysa Salen and Ginny Rose Segurora)

Eternal Memorial Chapel breaks ground in Santa Rosa

Eternal Gardens Santa Rosa marked the Ground Breaking of the Eternal Memorial Chapel on August 22, 2015, Saturday, in simple ceremonies held at its future site at the park.

Shown in the photo are (from left) Engr. Mariano Hilario, Engineering and Project Development head of the ALC Group of Companies; Eternal Gardens president and chief operating officer Numeriano B. Rodrin, Therese Andal-Cruz, Eternal Gardens vice president for Sales and Marketing Jose Antonio V. Rivera, Santa Rosa branch manager Alexander Atienza, vice president for HRMD Victoria C. Nava, Roland Panaligan of ROI Construction, and former Sta. Teresita, Batangas mayor Bayani Andal, as they bury the symbolic time capsule at the site.

The Eternal Memorial Chapel is in partnership with the Andal Family.

Eternal Gardens branches hold teambuilding activities

To further promote unity and camaraderie among its sales associates and enhance their leadership skills, two Eternal Gardens branches held teambuilding activities and leadership seminars earlier this year.

I am one with Eternal Gardens Cabanatuan!” was the theme of Cabanatuan branch’s teambuilding, which was held last January 24, 2015.

Meanwhile, “I am Unity. I am Priority. I am Productivity. I am Eternal Gardens Santa Rosa” was the battle cry of Eternal Gardens’ two branches in the province of Laguna, Biñan and Santa Rosa, when they had their combined teambuilding last March 28, 2015.

On both events, the participants, which included members of the branches’ sales force as well as their park staff and officers, gathered at the park grounds as early as 5:30 am on those two Saturdays to register and prepare for the tasks ahead. For Cabanatuan, there were 22 employees and 57 sales associates who participated in the fun activities. For Santa Rosa-Biñan, on the other hand, 25 employees and 60 members of the sales force took the challenge.

The participants in the two teambuilding events were divided into six color-coded teams, namely Red, Orange, Green, Blue, Violet, and Yellow. These teams would compete in the race that was designed to test the cooperation and teamwork of the members.

But before the start of the race, the teams were tasked to decorate their tents according to the theme. Using different decorating materials, the participants turned ordinary tents, which are used during interments, into colorful huts that represent their own understanding and interpretation of the theme. This activity aimed to bring out the creative side of the participants.

After the tent decoration, the employees and agents were treated to a short Zumba session as warm-up before they proceed to more rigorous activities. Following an instructional video and some of the organizing committee members, the participants stretched and swayed to upbeat music. The Zumba session was followed by a hearty breakfast that was served on banana leaves and which was shared by the participants in a boodle fight.

The race was officially opened by Ms. Vicky Nava, vice president for Human Resources and Management Department of Eternal Gardens with an inspiring welcome address.

Each team was then given clues that would help them perform each task in the race, which was patterned after the hit reality show The Amazing Race. Every task required the team members’ full cooperation and tested their ability to listen, analyze, and follow instructions correctly. And like in the TV show, the tasks also tested the patience and determination of the participants as well as their trust in their teammates.

At the end of the race, the Red Team won in both branches, with Melanie Ang leading the team in Cabanatuan and Marissa Aguirre heading the team in Santa Rosa.

After the exhausting but fun race, the participants were given time to rest, freshen up and prepare for the next part of the teambuilding, which was the indoor workshop. By around 10:15 am all participants gathered in the conference room for the “Work Attitude, Values Enhancement, and Teambuilding Seminar/Workshop,” which was facilitated by Marielle Cabangon, Recruitment and Training Manager.

In this lively and interactive workshop, Cabangon tackled the definition of motivation, its kinds, and the different types of employees that can be found in the workplace. She also enumerated and discussed the positive attitudes that one must posses in order to be a productive member of the company and succeed in one’s chosen career.

Right after the workshop, a spiritual talk facilitated by Joey V. Rivera, vice president for Sales and Marketing, followed.

Both events proved to be very successful and have certainly achieved their objectives.